![]() You need to set the equipment and select the right platform to stream your video live. It is also an effective marketing strategy that allows you to connect with your potential audiences in real-time. The emergence of live streaming software has proved to be a groundbreaking transformation in digital marketing, enabling entrepreneurs and marketers to interact with customers in real-time and show a live demo of the product. Several businesses are trying these tactics to reach their users. Also, live videos allow viewers to watch events in real-time even if they are not physically present at the venue. But the issue with pre-recorded videos is that they are cut and edited, which may not provide the same viewing experience as the live videos. Today more people prefer to watch a video as compared to reading content online. ![]() Online videos have become increasingly popular.
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